Education through esports

Lenovo

Education through esports

A film exploring Lenovo’s collaboration with Exeter College and the educational potential of esports.

The challenge

The project needed to show why that collaboration matters, connecting the technology with opportunities for learning and future careers.

Our contribution

We placed education at the centre of the story, using the college setting to give the subject a practical, human focus.

What it gives the client

The result gives Lenovo a relatable example of its work in education and a way to explain the purpose behind the partnership.